At 41 years old, Latina, originally from Michigan, is transforming lives through her non-medical home care business, True Home Care Agency LLC, in Austin, Texas. Driven by a lifelong passion for helping others, Latina provides essential services to seniors, veterans, and those recovering from surgery. As a single mother and dedicated entrepreneur, Latina’s journey is one of perseverance, commitment, and a deep sense of purpose. With dreams of expanding her agency globally, she is determined to make a lasting impact on communities both near and far.

In a world often dominated by the hustle and bustle of everyday life, finding true fulfillment and peace can seem like a distant goal. Yet, there are those among us who forge paths that blend passion with purpose, turning personal challenges into powerful catalysts for change. Today, we’re excited to share the inspiring journey of a remarkable entrepreneur who has transformed her life through resilience, creativity, and an unwavering commitment to her inner voice.

Meet Zen Ase via this unfiltered interview and watch her short video introduction below:

From the heart of Houma, Louisiana, to the bustling city of Houston, Texas, Marial Lawson Washington's journey is a testament to resilience and faith.

Raised by her grandparents and inspired by her mother’s adventurous spirit, Marial has faced numerous challenges, from homelessness to personal loss. Yet, she emerged stronger, becoming a beacon of hope and an inspiration to her family and community.

Becoming a successful entrepreneur may seem like a daunting task, but the habits and practices that drive success are often straightforward and achievable. Here are ten things that successful entrepreneurs do—and you can too.

Crafting your brand identity is a crucial step in launching your beauty brand. This involves defining your brand's values, mission, and unique selling proposition. Take the time to research your target audience and understand their needs and preferences. Use this information to create a brand identity that resonates with your target customers.

Joanny's journey is a true testament of resilience, creativity, and tenacity. Her story represents our community of entrepreneurs who lead by example. Women who have defied the odds and forged their own paths in the world of business.

This interview series aims to highlight JUST trailblazers and share not only their triumphs, but also their fears, moments of doubt and challenges.

In honor of Women's History Month, we invite you to celebrate the resilience, creativity, and tenacity of the entrepreneurs who lead our community. Women who have defied the odds and forged their own paths in the world of business.

This interview series aims to highlight JUST trailblazers and share not only their triumphs, but also their fears, moments of doubt and challenges.

In honor of Black History Month, we interviewed Black JUST leaders to share their stories with you. This series is meant to shine the light on what it actually means to be a Black female entrepreneur in Texas.

Today, we are giving the microphone to Kaneeka Moore!

You want to be an entrepreneur, but you do not want to dive into a full-time business just yet. Understandable. If you have a secure job and do not want to let it go, or if you are a stay-at-home parent wanting to spend most of the day with your kids, here are a few business ideas you could try to do on the side to satisfy your entrepreneurial desires.